On his Focus Lamp for Muuto Andreas Bergsaker Focus is an everyday object with a sculptural appeal and simple function: it's a lamp and pedestal where you can place and highlight your personal objects. Working with its visual expression and delicate dimensions, I wanted to give the lamp a unique personality within an embracing and protective nature. The emphasis is on the pedestal along with the objects placed on it—for this reason, all components are fixed in their positions. On a personal level, the cone of ambient light solved my seemingly eternal problem of constantly misplacing my keys.